'Urban' being a euphemism for an unflinching depiction of under-age sex, drug-taking and fatal violence in a gun-riddled London that would have granny trembling behind the sofa. Campaigners tried to ban Kidulthood for supposedly glamorising these issues. Yet Clarke denies his films have a negative impact on youth.
'if people want to see certain things they're always going to pull that certain thing out of there. But you sometimes have to show the negativity to show the positivity that arises from it. I think if newspapers focused on how things could change rather than just sensationalising things that are happening, or saying movies are trying to glamorise them, then we could be in a better position.'
Binary Opposition is shown here between the youth and the older generation as
the 'granny' would be 'trembling behind the sofa' opposite to what shes used to. Negative impact of youth is created as well as moral panic. People think that all youth are this way when it is only the minority.
Read more: http://www.metro.co.uk/metrolife/175544-from-kidulthood-to-adulthood#ixzz1g2g1HAfH
Friday, 9 December 2011
Thursday, 1 December 2011
[CLASSWORK] How do music videos create a sense of collective identity?
Over time music videos have changed dramatically causing collective identities to mediate through time.
"Identity is complicated" David Gaunlett says this and is demonstrated via music videos in creating a collective identity. By looking at successful artsists such as Rihanna, we can explore how she has changed as an artist and an individual over time which has had an effect on the youth too.
In her music video "What's My Name" we see her hair colour to be red which was the first video which revealed the change of her and her appearance. Shortly after this, many girls followed this trend and also dyed their hair red, having a similarity to Rihanna and others around them, creating a sense of collective identity.
Richard Dyers theory is “A star is an image constructed from a range of materials” also known as the 'star theory'. In other words, a star has been created and marketed by the management. This is done so it can help benefit the company to increase sales as Rihanna is looked up to by many young girls. By continuously changing her look, styles and dance moves in her music videos portrays her as a changed artist which causes others to create a collective identity.
"Identity is complicated" David Gaunlett says this and is demonstrated via music videos in creating a collective identity. By looking at successful artsists such as Rihanna, we can explore how she has changed as an artist and an individual over time which has had an effect on the youth too.
In her music video "What's My Name" we see her hair colour to be red which was the first video which revealed the change of her and her appearance. Shortly after this, many girls followed this trend and also dyed their hair red, having a similarity to Rihanna and others around them, creating a sense of collective identity.
Richard Dyers theory is “A star is an image constructed from a range of materials” also known as the 'star theory'. In other words, a star has been created and marketed by the management. This is done so it can help benefit the company to increase sales as Rihanna is looked up to by many young girls. By continuously changing her look, styles and dance moves in her music videos portrays her as a changed artist which causes others to create a collective identity.
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